‘It’s Getting Too Much’: Mage Kimambi Slams Ojo and Jux’s Public Display of Love

Society Column Editor

By Gite Igiehon

 

 

 

 

Mage Kimambi Warns Priscilla Ojo and Juma Jux: ‘Don’t Make Us Hate You’ — Iyabo Ojo Responds, “Keep My Daughter Out of Your Affairs!”

In the age of social media, lovebirds and celebrity couples often find themselves in the spotlight — sometimes basking in admiration, other times facing scathing criticism. One such situation recently ignited online when popular Tanzanian media personality, Mage Kimambi, took to social media to criticize the very public romantic displays of Nigerian influencer Priscilla Ojo and Tanzanian musician Juma Jux.

What started as an Instagram love affair turned continental controversy after Kimambi issued a fiery warning to the couple:

“Don’t make us h@te you,” she wrote.
“It’s getting too much. We get it — you’re in love. But this is beginning to feel forced and annoying.”

Love on Display or Too Much PDA?

Since their relationship became public, Priscilla Ojo and Juma Jux have been sharing a flurry of romantic content — from cozy vacation photos and matching outfits to affectionate captions that some fans find heartwarming. However, to others like Kimambi, the frequency and intensity of these posts are beginning to cross a line.

Kimambi, known for her unfiltered takes on East African entertainment and lifestyle issues, didn’t mince words.
She accused the couple of “trying too hard to stay relevant” and called their posts “a form of social media performance, not genuine love.”

“There’s love, and then there’s marketing. What Priscilla and Jux are doing now feels like branding a relationship rather than living one,” she added.

Kimambi also alleged that Jux may be riding on Priscilla’s Nigerian fame, given her background as the daughter of popular Nollywood actress Iyabo Ojo, and questioned the authenticity of the relationship.

Iyabo Ojo Hits Back: “Leave My Daughter Out of Your Mouth!”

Not one to stay silent when it comes to her children, actress Iyabo Ojo quickly came to her daughter’s defense. Taking to her own social media platform, the Nollywood star fired back at Kimambi in a no-holds-barred response:

“Keep my daughter out of your mouth and out of your business! If you have a problem with Jux, face him directly.”

Iyabo Ojo made it clear that her daughter is an adult and entitled to live her life without unsolicited commentary from public figures trying to gain attention by attacking young women.

“Priscilla is not disturbing anybody. If you don’t like what you see, block or scroll past. Don’t bring your bitterness into her joy,” Iyabo added in her video rant that quickly gained traction online.

Supporters of the actress praised her for standing up to what many called “cyberbullying disguised as critique,” while others accused her of overreacting to what was just “an honest opinion.”

Public Reactions: Divided Opinions Across Africa

The feud has since sparked a heated debate across East and West African social media spaces. While some fans of Kimambi applauded her for “saying what everyone was thinking,” others felt her comments were unnecessary and overly harsh.

On Twitter/X, hashtags like #LeavePriscillaAlone, #KimambiVsIyabo, and #OjoJuxLove started trending, with fans choosing sides.

One fan wrote:

“Mage Kimambi is right. The oversharing is starting to feel like we’re being forced into their honeymoon phase.”

But another user countered:

“These are two young people in love. Let them be. Not everything needs to be so deeply analyzed.”

Is There a Line Between Private Love and Public Branding?

The bigger question that this feud has raised is the extent to which celebrity relationships should be shared online. In a digital world that thrives on content, where do you draw the line between genuine love expression and clout-chasing?

For many influencers, social media is more than a space for connection — it’s a livelihood. Posting about their relationships not only boosts engagement but can also lead to brand deals and public relevance. However, the risk of overexposure is ever-present.

Psychologists and public opinion experts have long warned about the downsides of excessive public sharing in relationships. It often invites unsolicited opinions, misinterpretation, and — as seen in this case — online attacks.

Where Do Juma Jux and Priscilla Ojo Stand?

As of now, neither Juma Jux nor Priscilla Ojo has directly addressed Kimambi’s comments or Iyabo Ojo’s defense. The couple has continued to post romantic content unfazed — including a recent video of them enjoying a private boat cruise in Zanzibar, captioned simply:

“Let love lead. ❤️”

Their refusal to address the controversy may be a sign that they are choosing to ignore the noise and focus on their relationship, or perhaps they are preparing a joint statement behind the scenes.

Final Thoughts: A Storm in a Digital Teacup?

This episode once again highlights the complex relationship between celebrity, privacy, and public consumption in the digital age. While Mage Kimambi has a right to express her opinions, her approach has sparked concerns about boundaries, respect, and the dangers of targeting young women under the guise of critique.

As the story continues to unfold, one thing remains clear: love, fame, and the internet make for an explosive mix — and in today’s world, no relationship is immune from public scrutiny.

Whether this online spat fades into the background or escalates further will depend largely on how the involved parties — and their armies of followers — choose to engage.